CHAIR OF MARKETING

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Head of the Chair: Vadim GRIGORYAN- PhD in Economics, Associate Professor.

Head of the Chair: Vadim GRIGORYAN- PhD in Economics, Associate Professor.

The Chair of Marketing of ASUE was established in 1975. Previously it was called Logistics of Economy and planning, later- Chair of Material Resource Planning, and later renamed the Chair of Marketing.ChairsSh. S. SAHAKYAN, 1975-1982S. S. KARAPETYAN, 1982-1987R. H. HOVSEPYAN, 1987-1991B. S. SELVINAZYAN 1991-2008Sh. S. SAHAKYAN 2008-2010G. I. VARDANYAN 2010-2011A. E. ZAKHARYAN. Since 2011-2018

Under the Bachelor's program, marketing specialists are trained in full-time (4 years) and part-time (5 years) forms of education.

According to the Master's program, specialists are trained in full-time (2 years) and part-time (2.5 years) forms of training in the following specializations:

  • Marketing communications
  • Marketing research.

At the same time, the course "Fundamentals of Marketing" is taught to students of 2nd-5th years of full-time and part-time studies at all Faculties of ASUE.

In 2013, the author's team of the Chair published the textbook "Fundamentals of Marketing" (705 pages). The exams are passed by computer tests. In order to improve the educational process in the undergraduate program in 2016, the Chair published the textbook "Relationship Marketing in Consumer Markets" (authors - Doctor of Sciences, Professor A.E. Zakaryan and Ph.D in Economics, Assistant Professor G. A. Papoyan, 236 pages) and lecture materials “Relationship Marketing in Business Markets” (author - Ph.D., Assistant Professor V.G. Grigoryan, 151 pages).

In order to organize the educational process in the Master’s degree with the use of modern approaches and methods, in 2012, the lecturers of the Chair published the concept and programs of courses in accordance with the modules of specialization for the Master's educational programs "Marketing", "Marketing Communications", "Marketing Research" in the specialty " Marketing".

The faculty of the Chair, graduate students, students take an active part in various conferences, the results of which are printed in the form of articles (30-40 per year), and also participate in the implementation of grant programs.

In recent years, 8 graduate students and applicants have defended their candidate dissertations at the Chair, and currently 17 graduate students and applicants are engaged in research work.

The staff of the Chair annually publishes about 30 scientific papers.

The Faculty

  1. Vadim GRIGORYAN - Head of the Chair, PhD in Economics, Associate Professor
  2. Armen GRIGORYAN- PhD in Economics, Associate Professor
  3. Ruzana HAJOYAN- PhD in Economics, Associate Professor
  4. Nune HAYRAPETYAN- - PhD in Economics, Associate Professor
  5. Marine NIKOGHOSYAN- PhD in Economics, Associate Professor
  6. Lilit DADAYAN- PhD in Economics, Associate Professor
  7. Lilit KOLYAN- PhD in Economics, Associate Professor
  8. Gevorg PAPOYAN- PhD in Economics, Associate Professor
  9. Lilya AVETISYAN - PhD in Economics, Associate Professor
  10. Lilit GALSTYAN- PhD in Economics, Assistant Professor
  11. Karapet ARAKELYAN- PhD in Economics, Assistant Professor
  12. Grisha AMIRKHANYAN- PhD in Economics, Assistant Professor
  13. Harutyun PAPAZYAN- PhD in Economics, Assistant Professor
  14. Anna YOLYAN- PhD in Economics, Assistant Professor
  15. Mery PETROSYAN- PhD in Economics, Assistant Professor
  16. Ashkhen GRIGORYAN - PhD in Economics, Assistant Professor
  17. Naira HAYRAPETYAN- Assistant Professor
  18. Simon ISKAJYAN - PhD in Economics, Assistant Professor
  19. Lusine KIRAKOSYAN - PhD in Economics, Assistant Professor
  20. Hermine POGHOSYAN - Assistant Professor
  21. Sona MARTIROSYAN - Assistant Professor
  22. Nelli MAZHINYAN - Assistant Professor
  23. Jemma TORGOMYAN - Assistant Professor
  24. Tsovinar SARGSYAN - Assistant Professor
  25. Lilit MATEVOSYAN - Assistant Professor
  26. Flora ATOYAN - Assistant Professor
  27. Arpine MNATSAKANYAN - Assistant Professor
  28. Ashot BARSEGHYAN - Assistant Professor
  29. Mariana ABRAHAMYAN- Lecturer
  30. Lilit SAHAKYAN- Lecturer
  31. Marianna GALSTYAN - Assistant Professor
  32. Nvard ALOYAN - Assistant Professor
  33. Manush KALANTARYAN- Senior Assistant

Address: Chair of Marketing, ASUE, Nalbandyan str. 0025, Yerevan, Armenia
Tel: (+37410) 593-402