Miskolc University lecturers are at ASUE

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ASUE hosted Katalin Liptak and Noyemi Haydun, the lecturers from Miskolc University (Hungary) within the framework of Erasmus + program. Yesterday they got acquainted with our University (library, canteen, departments), today they lectured for ASUE students.
As ASUE Foreign Relations Division informed Noyemi Haydun lectured on "Online Marketing" at the Marketing and Business Organization Department. The lecturer introduced the importance of marketing and modern marketing techniques, especially the importance of online marketing, consumer behavior theories, and ways to market segments. They also touched upon the social responsibility of organizations, stressing its importance in the field of business development. The lecture was held in an interactive format.
Katalin Liptak lectured on "Agility and Migration" at the Regulation of Economy and International Economic Rеlations Department introducing the difference in mobility and migration concepts, their classifications and types. The lecturer presented the essence of international migration, its main motives and the impact on the labor market structure. Introducing the essence of academic mobility, Katalin Liptak presented the results of the study at the Miskolc University, noting the differences between the educational mobility of students and staff in the European and post-Soviet countries and the factors that influence them. The lecturer also introduced her university, exhorting students to participate in student exchange programs.
The lecturers visited Armenia's sightseeing and admired the beauty and hospitality of Armenia.

ASUE Media and Public Relations Division