THE STUDENTS WANT TO REVIVE THE TRADITION OF THE PRODUCTION AN ODORANT PAPER: A PRESENTATION IN ASUE
The regular seminar training in the third course of Marketing and Business Management Department, specialty Marketing, turned into a presentation of a new product, which have done and presented by three third-course students: Arshaluys Hayrapetyan, Anna Dadaljan and Sona Minasyan.
Ararat Zaqaryan, the Head of Marketing Chair, Doctor of Economics, Professor, mentioned that it was already third time that students, headed by Armen Grigoryan, a lecturer of "International Marketing" subject, Associate Professor in the Chair, presented not only serious research work, but also a product, studying technological process, recommendation of its own brand and packaging, and the most important fact is that they show creative approach.
The students, having a goal to revive the tradition of the production an odorant paper, presented the new good, as a product offering aroma, Armenian medicinal other herbs. They imagine that the product will have also medicinal importance and will be sold in pharmacies. The new product was called "Magic Flavor".
Armen Grigoryan mentions that working by this methods students' involvement in education process increase the productivity of seminar trainings and make background to prepare a valid business project at the end.