"Sales Success Strategy": A Unique Opportunity for ASUE Students to Gain New Professional Skills
From October 23 to 25, the Armenian State University of Economics hosted a three-day intensive course on Sales Success Strategy, organized in partnership with one their partners, Arpisolar LLC. This initiative aimed to equip students with essential knowledge and practical skills needed to succeed in today’s competitive business environment. Around 100 students from all faculties participated enthusiastically, highlighting a growing interest in the field of sales.
The course was led by Samvel Martirosyan, Arpisolar Commercial Director and an experienced sales trainer. The interactive format of the course, centered on team tasks and Q&A sessions, kept participants highly engaged. Students explored the key stages of the sales process—client engagement, presentations, negotiations, and closing deals—through real-world case studies, developing practical negotiation and sales skills.
This course was vital for students, offering them a chance to immediately apply theoretical knowledge in a hands-on setting, enhancing both teamwork and professional skills. Each session encouraged active participation, with discussions on contemporary challenges and opportunities in sales.
Topics included sales forecasting, modern sales approaches, and the essential skills of a successful sales professional. On October 25, students who completed all stages received certificates, marking their accomplishments and paving way for future success.
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